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Leading Online Auction Sales Management Firm Taps Core Customer Base; Over 13,000 eBay® Sellers Join in Beta
SAN MATEO, Calif. November 6, 2006 — Vendio™, a leading provider of services that empower online merchants to reach consumers and manage transactions, today announced that it has launched an affiliate program for its popular comparison shopping toolbar, Dealio™. The program, intended to raise awareness and drive downloads of the Dealio Toolbar™, is targeted to customers of Vendio’s Sales Manager product, which helps sellers publish attractive and professional listings to eBay® and other online auction sites. During the affiliate program’s beta period, more than 13,000 online merchants opted in and continue to post links to http://www.dealio.com in several areas and pages of their online auctions.
"Given the generally thrifty mindset of the average eBay buyer, presenting them with information about Dealio is a natural fit," said Rodrigo Sales, co-founder and CEO of Vendio. "As the only comparison shopping toolbar to effectively incorporate eBay listings into its search results, Dealio enables eBay shoppers to quickly find the best deal on literally anything sold online."
The affiliate program delivers revenue to affiliates each time a consumer clicks through to the Dealio Web site and downloads Dealio.
Affiliates can choose to promote Dealio through a number of promotional placements:- Post-sale messages: Placing a Dealio promotion at the bottom of e-mails that are sent to buyers after a transaction has occurred.
- Super-sized image pages displayed on eBay: Placing a Dealio promotion below Vendio-hosted images, making Dealio just a click away on over 1 million eBay listings per month.
- Vendio Store pages: Placing a Dealio promotion at the bottom of each Vendio Stores page.
- The seller’s Website: Placing a Dealio promotion into any Web page.
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About Vendio
Vendio enables merchants to reach consumers, manage transactions, and profitably grow their businesses. Dealio, Vendio's new comparison shopping service, empowers consumers to find the best deals quickly and easily from respected merchants while shopping online. Vendio's award-winning sales management services include Sales Manager Inventory Edition (named by eBay as the most innovative application for the eBay platform in 2005), Vendio Gallery, Vendio Image Hosting, and several other applications that save merchants time and increase their sales.
Vendio was founded in January 1999 and is the independent leader in online sales management. Each month, tens of thousands of small businesses utilize Vendio's sales management and merchandising services to sell over $50MM of products on both their own branded stores as well as the Web's leading marketplaces. In June of 2006, Vendio acquired a majority stake in longtime competitor, Andale. The company is privately held, recently celebrated their third year of profitable growth, and is headquartered in Silicon Valley with offices in Eastern Europe.# # #
Vendio, Dealio and Dealio Toolbar are trademarks of Vendio Services, Inc. eBay is a registered trademark of eBay, Inc. All other trademarks and registered trademarks are the property of their respective owners, without intent to infringe.



