Is eBay’s Latest Sale a Let Down?

There are a few items to note with the new 50% Off Auction-Style Listing Fee Promotion.

First, I know I’m not the only one that feels a bit let down that there was not a free listing day announced. I’ve talked to quite a few sellers who were pretty disappointed that eBay has let go of the tradition of “thanking sellers” with a free (or almost free) listing day between Christmas and New Years. Typically sellers use this as inventory clearance and have had great results in the past.

And to top of this disappointment, the sale that was announced was for 50% off listing fees until the end of January, but it excludes some categories not typically excluded. With the lower prices for media, it makes sense to exclude them from a sale as they are already reduced, but collectibles?

It may be that it a favor that collectibles are excluded, as this sale is only for 1 or 3 day auction style listings and these are probably not the best for collectibles, which may need more time on market.

Excluded Sellers- Anyone with 12 month DSRs less than 4.5.

Excluded categories: All Collectibles categories, Media (including Books, Music, Movies & DVDs and Video Games), note: Video Game Systems are included in the promotion, All eBay Motors listings (including Passenger Vehicles, Parts & Accessories, Motorcycles, Power Sports, Other Vehicles, Real Estate, Business and Industrial Capital Equipment (including tractors & farm machinery (91952), heavy equipment (25249), concession trailers, carts (67145), imaging and aesthetics equipment (92036), forklifts and other lifts (97185), manufacturing equipment (92080), metalworking equipment (92082) and commercial printing presses (26247).

Excluded listing types: 5, 7 and 10 day Auction-style listings, Fixed Price listings, Professional Services, Ad format and Store Inventory listings.

When eBay first started adding items to the home page boxes, sellers would take the time to figure out how to get their items included. If eBay was highlighting purses, sellers would list purses that week. I’ve not heard of any sellers who take the time to do that anymore (please let me know if you do this and prove me wrong). I’m beginning to think that the promotions that have so many exclusions will go the same way.  Sellers just not paying attention.

As far as the offer, sellers will really have to gauge the efficacy of a 1 or 3 day auction. I’ve not had much luck with 1 day auctions as they don’t appear on the site for quite some time after listing, so I’m not sure how much of that 24 hour period will be useful. I’m quite sure that some sellers will really benefit and its probably a good promotion. But it just doesn’t feel like it.

2 Responses to “Is eBay’s Latest Sale a Let Down?”

  1. SUSAN Says:

    It appears to me that Ebay really caters to the Power Sellers and I understand that, but I would like to see some promotions that benefit the “little guy”…the ones that sell one-of-a-kind items. When Ebay started the free gallery picture, I was elated. That was short-lived, however, when I discovered the enormous FVF..up to 12% for the things I sell. I have never tried the 1 or 3 day auctions mostly because I can’t seem to find what the listing fee is for this amount of time, so I don’t know if it would be profitable for me to try this feature. I used to list my items for the 10 day period so that I could wrap my auctions around 2 weekends. Ebay raised the listing fee on the 10 day to a price that is not beneficial for me, so I settled for the 7 day auction. As far as what Ebay was highlighting, I have never paid any attention to that because it never applied to me and the things that I sell. I truly believe that Ebay has forgotten the small, low budget seller, and it’s sad.

  2. selfemployed debtfree Says:

    Ebay hasn’t forgotten the little sellers. Ebay has indeed done more for them than ever. They started by clubbing them in the kneecaps, then they beat them to the ground, and later they pressed their faces into the mud and applied enough pressure to break our jaws. Yeah, that pretty much sums up how ebay has treated the small sellers over the past several years.

    1) They raised ALL rates
    2) They took away our rights to defend ourselves from dishonest buyers (Yes, sorry, they DO exist)
    3) They stuck all our items at the back of the line after their precious powersellers
    4) They made “best match” default, which buried any chances of a level playing field.
    5) They excluded half of what we made money on (no more cable boxes, satellite receivers, certain brands electronics, firefighter lights, etc.
    6) They allow their pet sellers (the ones who list thousands a week rather than a handful) to break any and all of their rules on a consistent basis with no punishment.
    7) They feature only powerseller type items, advertise only power seller type items, and push only powerseller type items (Sorry ebay… The small guys made you what you are, not the powersellers)
    8) They sealed the coffin with the new DSR system, which punishes sellers who charge the buyer for shipping. Free Shipping isn’t free, and it should never be free. It costs to ship. Period. UPS sure isn’t free. Why should we pay more fees for our shipping costs??? That’s not quite fair now is it?