Archive for July, 2011

eBay Titles Increased From 55 To 80 Characters. How Will You Adapt?

Thursday, July 28th, 2011

When the recent eBay announcements came out, the most exciting one in my estimation was the amazing addition of 25 additional characters to our titles! This was totally unexpected in my circles and such a blessing. Twenty-five additional spaces to fill with great keywords and draw more buyers to our items. Twenty-five more spaces to [...]

Beyond Alphabet Soup: 7 Post-Panda Tips for Online Merchants

Wednesday, July 20th, 2011

(Image Courtesy of Thos003) In April, Google released a major update to its search algorithm designed to take the quality and reputation of a site more into account in page rankings. The update was dubbed the Panda update, and was part of a huge wave of changes to the Google algorithm, including the Caffeine Mayday [...]

Social Media and SEO: 5 Ways They’re Working Together

Tuesday, July 19th, 2011

(Image courtesy of Rosaura Ochoa) Ask any internet marketer, and they’ll tell you that social media is all the rage.  Websites like Facebook and Twitter aren’t just for finding old friends anymore.  Now, they are powerful marketing tools that businesses are using to cash in. Social media is great for driving traffic to your website.  [...]

eBay Fall Seller Update Announced

Thursday, July 14th, 2011

The Fall Seller Update has been announced by eBay. If you don’t recall, eBay has stated that they will only do two major releases per year, which makes it much easier for sellers to keep up with the changes. This update carries less impact than previous updates, and the main focus is around the eBay [...]

6 Sure Fire Tactics to Develop a Loyal Blog Following for your SME Blog

Wednesday, July 6th, 2011

(Image Courtesy of futureshape) Most small business bloggers crave a consistent, loyal blog following. They want to speak to an audience and be heard, heralded as the next great industrial visionary or at least a voice of importance. And yet, more often than not, such ambitions can be hard to achieve and at the least [...]

How To Create Your Best Ecommerce Store Design – Part 2

Tuesday, July 5th, 2011

By Debbie Levitt, CEO of As Was In part 1, we looked at branding your site, thinking about styles of design, and how much “stuff” should be in that design, especially around your home page. Here are more steps to getting the most out of an eCommerce design. Step 4: Mobile is Hot Shopping from [...]