You have probably heard the news by now that Hostess is closing its business and shutting down all of its factories. This is happening as a result of both bankruptcy and a labor dispute. Hostess asked its workers to accept pay cuts and some other concessions so that the company could try to keep it’s doors open, then threatened that it would have to close down the factories if an agreement couldn’t be reached. Unfortunately, for those of us who have a weakness for Twinkies, Ding Dongs, and Ho Hos there was no meeting of minds. With no agreement in site, Hostess announced on Friday, (November 16th, 2012) that it would close down its factories and lay the approximately 18,000+ workers off.
I have to admit that my first thought when I heard the news was that it might be a good idea to run out right now and grab all those delicious snack treats off the shelves. Apparently, other eBay and Amazon sellers did too because an eBay seller quickly jumped on the Hostess bandwagon and by mid-morning there was a box of Hostess cakes with a Buy-It-Now of $500. By the end of Friday afternoon, others had upped the ante and someone was even offering a box of Twinkies for $200,000, but rest assured that does come with “Free Shipping!”
Although I think it might be a good idea to purchase some boxes of Twinkies to sell on eBay and Amazon, before you run out to every grocery and drug store in a mad frenzy searching for them, keep in mind that most online news sources, such as CNN Money are reporting that Hostess will most likely sell off the manufacturing rights of these sweet confectionery snack items so that Twinkies and their other sugary counterparts will continue on even if they are produced by another company. While people will be initially be buying them up just because they are made by Hostess and there won’t be any for awhile, I wouldn’t fill my entire living room with them because the shortage probably won’t last for very long.
Instead, I suggest that you buy some boxes to resell, but then also keep an eye out for the Hostess novelty items, such as the Hostess “Twinkie the Kid” lunchbox and the plush Twinkie with a smile on its face. The collectible lunchbox featuring a Twinkie with a cowboy hat and holding a lasso was receiving bids on eBay of up to $690.00 dollars. Since these items are now part of the iconic Hostess history they should make excellent yard sale find when you run across them.
This guest post is by Kat Simpson. Kat is a trusted eCommerce author, speaker, educator, and entrepreneur. Kat Simpson has been a successful eCommerce merchant for over 10 years; is an eBay Education Specialist and Gold Level PowerSeller, as well as a successful Amazon merchant. Currently Kat is the co-host of popular weekly eCommerce Podcast Thrifting For Profit.