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Wrap It Right and Deliver On-Time

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A Handmade Seller's Handbook to the 2023 Holiday Season The twinkling lights, the scent of pine, the joy of gift-giving, a deluge of orders, and customers clamoring to get your products made, shipped, and delivered immediately. Yes, the holidays are upon us! If you find yourself caught up in the whirlwind of holiday excitement and stress, barely able to catch your breath, then this article is for you. Not only will it carve out a precious moment for you, but it will also guide your business through the 2023 holiday season and into the new year. Communicate Joyfully Everyone knows that communication is key, but not everyone remembers to communicate joyfully. Even if you aren’t feeling joyful yourself, it is important to keep your communication with your customers upbeat and positive. Start communicating with your customers early. Keep them in the loop by sending out newsletters, updating your website, and keeping a presence on social media. A simple, friendly reminder that your hand

Master the Art of Capturing the Beauty of Handmade

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Photography tips for your handmade products In the world of handmade products, where each creation is a labor of love, the power of photography cannot be underestimated. A well-captured image can look alive on the screen, allowing potential buyers to truly appreciate the details and uniqueness of your creations. In this guide, we’ll share photography-related advice that will help you showcase your handmade products in all their beauty and increase your chances of converting visitors into loyal customers. 1. The Magic of Light Light holds the most significance in photography, and is especially important when photographing products. Opt for natural light whenever possible – set up your shooting area near a window that lets in diffused sunlight. This type of light helps reveal textures and colors accurately, making your products look more inviting. 2. The Right Background Choose a clean and simple background that doesn't distract from your product. A plain white backdrop is a classic

Holiday Selling Guide with Tips and Tricks for Handmade Sellers

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  When most people think of the word “holiday” it inspires visions of family, friends, food, and often presents and shopping. The details will change depending on the person and the culture from which they come. But it is nearly universal that the word conjures memories and feelings of happiness. Most of us that sell professionally share these feelings when we hear the word “holiday”, but with an overlay of urgency and sometimes stress. It is our job to help bring that happiness to fruition and create those memories for others so that they can look back at them with fondness in the future. Holidays are certainly not about shopping and gift giving. However shopping and gift giving often supports what any given holiday is about. Handmade sellers have the opportunity to bring uniqueness and a personal touch to this aspect of the human experience. As a handmade seller it’s likely you’ve already perfected your art, or at least have progressed to the point where you excel at it above mos