Archive for the 'Social Media' Category

Hootsuite vs. Tweetdeck

Tuesday, September 25th, 2012

When I first sat down to write this article, I have to confess that when it comes to my own personal preference, I was actually in the Hootsuit camp. I hadn’t used Tweetdeck in quite some time because I prefer having everything cloud based. Since I knew I was going to be writing this article, [...]

41 Business Blogging Tips

Monday, September 10th, 2012

Blogging is so important for business – and whether you’re doing it or not, here are some bite-sized tips you can use to make sure you’re on the right track with your business blog. Enjoy! Blog regularly, but choose being interesting over being regular. If you want to create blog content that is readily shared, [...]

How to Stay on Top of Your Social Media Efforts

Friday, August 31st, 2012

There’s a HUGE distraction lurking about 24 hours per day and 7 days per week. Yes, I’m talking about social media (and I bet you knew I was!) Whether it’s Facebook, Twitter, Google+ or Pinterest, it’s easy to get sucked into the virtual social world. (And you should!) While there can be plenty of benefits [...]

Social Media vs. SEO – Which Is More Important

Tuesday, August 21st, 2012

Two of the most important factors for any growing online business are SEO and social media marketing. But is one more important than the other? Should you put more time and energy into one and not the other? Which can make a bigger difference on your bottom line? Let’s explore some of these questions, shall [...]

How to Create a Professional-Looking YouTube Video

Friday, August 10th, 2012

Content is the foundation of the internet. A few years ago that meant just writing good content. It meant articles, blog posts, reports, case studies and so on. Today, video content has grown to ridiculous proportions. As a business owner, you can take advantage of this visual medium to grow your business. Of course. the [...]

Does Time and Day Really Matter in Social Media

Friday, July 20th, 2012

 Apparently the answer is yes according to a much talked about report just released from YesMail Interactive. YesMail studied all digital campaigns deployed through email, Facebook, Twitter and YouTube for over 6 months to collect this data. Their findings can help small businesses optimize their activities by targeting the correct days of the week [...]