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 lufkin
 
posted on January 23, 2001 04:02:05 PM
I'm thinking about creating an information product I had an idea for... But before I spend weeks (or months) creating this product I'd like to test it out on eBay to see what type of bid it will bring in.

I'd like to know what you think about writing a sales letter for the product (before it's finished), and then putting up a reserve price auction at a price I know will NOT be met, so I can see how high the bid goes...

Is that "ethical"? Or should I put up a "pre-order" auction instead? Or do you have any other, better ideas for product testing?

If I find that my product (idea) doesn't get ANY bids, or doesn't go for a price that makes creating the product worthwhile, I won't bother wasting my time creating it!

Thanks for the good advice...

-Lufkin

 
 abacaxi
 
posted on January 23, 2001 04:16:43 PM
Lufkin ...
Marvelous idea! You will list a product that does not exist with a reserve price no one will want to pay and base your development and production strategy based on how many suckers take the bait.

Where did you go to buiness school?

 
 Zilvy
 
posted on January 23, 2001 06:59:35 PM
Lufkin, I've read a couple of your posts and with all the energy you expend in trying to beat the system or bend the rules you are not gonna last long in this venue. I am closely related to someone like you and I get to visit them once a month in a very unpleasant place.

 
 MRBucks
 
posted on January 23, 2001 07:51:41 PM
Those who attempt to "beat the system" may win for a short time but in the end WILL become the big losers...
The way to "beat the system" is to learn how to play inside the system and use every option available to your utmost advantage.
After all, part of the art of selling is a numbers game...and understanding how to play that game.


"If you don't have the time to do it right ...
When will you have the time to do it over ? ..."


 
 taz8057
 
posted on January 23, 2001 09:57:43 PM
Hi,

Let me get this. You have a product that you don't have and want to list it on ebay?

What happens if someone actually wants this item and bids at your price. People bidding at ebay sometimes go way overboard.

Be true to yourself. Do what you think it the right thing to do.

First, how much is it going to cost to make this product, and ask people in your city what they think of the idea. That would be a good start.

-Trey

 
 mzalez
 
posted on January 23, 2001 10:59:47 PM
lufkin, you also need to consider if the audience on eBay is the market you would want to sell your product to.

 
 
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