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 aintrichyet
 
posted on September 17, 2007 02:10:03 PM
"Shop VICTORIOUS" ... with a lil' "TM" next to it, it looks like ...

that's like trying to trademark, "You're fired."

 
 zippy2dah
 
posted on September 17, 2007 02:17:18 PM
It's actually Shop VictoriousLY and I hate it. Haven't we had enough corny advertising yet?

 
 aintrichyet
 
posted on September 17, 2007 04:22:28 PM
.... wish it said, "Sell Victoriously" LOL

 
 sthoemke
 
posted on September 17, 2007 07:03:41 PM
What a dumbly slogan.

 
 kozersky
 
posted on September 17, 2007 08:08:27 PM
I agree, what a dumb slogan. It should have been something like - "Shop Securely."

Bill K-

http://www.kozersky.com [ edited by kozersky on Sep 17, 2007 08:15 PM ]
 
 otteropp
 
posted on September 17, 2007 08:09:38 PM
How about:

Shop VIGOROUSLY & OFTEN

If they really needed a new tagline they should run a contest for a slogan! I am sure that Buyers & Sellers could come up with better things than IT...

 
 sthoemke
 
posted on September 17, 2007 08:19:37 PM
How about "Bid instead of watching"

 
 MAH645
 
posted on September 17, 2007 10:57:55 PM
I agree with that, sometimes I feel like my items are watched more than Saturday Night Live.
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 ggardenour
 
posted on September 18, 2007 07:34:38 AM
It is rather stupid. Wonder how much the idiots spent coming up with that slogan. Sounds like something one of the big dogs came up with and none of the lap dogs had the guts to say "Your a moron and its a stupid idea"

 
 amber
 
posted on September 18, 2007 08:37:32 AM
It sounds to me like some slogan they had in WW2. How many people think they "shop victoriously", it just doesn't seem to apply to shopping. "Shop vigorously", or "Shop aggressively" seem more appropriate.

 
 merrie
 
posted on September 18, 2007 12:07:04 PM
I guess they are saying that you should "WIN" your item, therefore shop core rather than store?!?

 
 pixiamom
 
posted on September 18, 2007 12:14:55 PM
My guess is that they are trying to appeal to folk's subconscious need for a victory. A bit misplaced IMHO.
 
 otteropp
 
posted on September 18, 2007 01:27:17 PM
I agree with amber in that it certainly does sound like a World War ll slogan.

Then of course we have England's National Anthem
"send her Victorious, Happy & Glorious"

Could be a Soccer match slogan...

I am sorry but the last thing that comes to mind when I read it is anything BUT buying on eBay.
[ edited by otteropp on Sep 18, 2007 01:27 PM ]
 
 pmelcher
 
posted on September 18, 2007 01:41:51 PM
I can MAYBE see what they are going for. When you bid high you WIN - therefore you are VICTORIOUS, but it is a real stretch.

 
 eauctionmgnt
 
posted on September 18, 2007 02:05:55 PM
heh... never thought I'd use eBay's matchups... but I thought this might be appropriate..

http://www.ebaymatchups.com/matchup/view/victoriously-vs-it_287390

Which one do you think is better? They're both pretty rotten!
******************************


Vintage Paper Ads
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 glassgrl
 
posted on September 18, 2007 02:56:29 PM
well the commercial suxs

http://www.youtube.com/watch?v=j61kCcvm_pk

and the ebay forum doesn't like it much either:

http://tinyurl.com/2ko2mo
[ edited by glassgrl on Sep 18, 2007 03:00 PM ]
 
 eauctionmgnt
 
posted on September 19, 2007 06:43:00 AM
No wonder it's so bad... eBay's using the same ad company that it used for the "it" campaign:

http://www.adweek.com/aw/creative/article_display.jsp?vnu_content_id=1003642028

Isn't it great to see all our seller fees wasted like this...
******************************


Vintage Paper Ads
http://www.vintagepaperads.com
 
 NEGLUS
 
posted on September 19, 2007 07:48:41 AM
LOL a 5 syllable word for a slogan!?? Fire the ad agency, eBay. That certainly isn't going to persuade my 23 year old "material girl" daughter to shop eBay. They've missed "IT" again.
-------------------------------------


http://stores.ebay.com/Moody-Mommys-Marvelous-Postcards?refid=store
 
 amber
 
posted on September 20, 2007 08:27:24 AM
Well, the word "victoriously" has been bothering me. I have always loved words and their meanings. I didn't see how you could do anything victoriously because the word victory is the end result of something, not an adjective. So I looked it up our huge Websters Enclyclopedic dictionary, and sure enough, no "victoriously". It says that victory is the result of a battle or contest. While you are actually fighting or competing, you cannot possibly do it "victoriously", victory is the end result of the action.

 
 zippy2dah
 
posted on September 20, 2007 08:36:49 AM
That's odd. It's in my Websters. (Third New International) Right between victorious and victoriousness.

adv. in a victorious manner

 
 deur1
 
posted on September 20, 2007 09:53:10 AM
"Shop Victoriously" sounds more like a line from MacBeth

It is a lame-brain tag for eBay!



Fair is foul, and foul is fair:
Hover through the fog and filthy air.
Hence "Shop Victoriously" and conquer!






[ edited by deur1 on Sep 20, 2007 09:54 AM ]
 
 amber
 
posted on September 21, 2007 07:51:27 AM
That's interesting. My Websters goes Victorio-victorious-victory-victual. No victoriously.
Talking about words, I was talking to my 5 year old granddaughter on the phone who love big words. She is trying to learn to skip, and is not satisfied with her progress. She told me "Grandma, I need to be more industrious and more tenacious". I had to look up tenacious!

 
 zippy2dah
 
posted on September 21, 2007 08:06:33 AM
Ha-ha, that's so cute. She's keeping Grandma on her toes.

 
 pixiamom
 
posted on September 21, 2007 06:04:02 PM
Your granddaughter is slicker with words than eBay's ad agency - ask her to come up with a better 5 syllable catchword!
 
 KarenMx
 
posted on September 21, 2007 07:16:11 PM
Some dictionaries will omit "victoriously" because forming an adverb by adding -ly to an adjective is very basic grammar. If "victorious" modifies a noun, "victoriously" has to modify a verb. Basic stuff.

"Shop Victoriously" isn't such a bad slogan, really, if eBay wants to communicate to the buyer to "Shop until you win! Be a winner!".


 
 blueyes29
 
posted on September 22, 2007 07:55:08 AM
Wonder why they didn't think of "Win It" which would have tied in nicely with the previous "It" campaign? Short, sweet and to the point...

 
 fluffythewondercat
 
posted on September 22, 2007 08:28:50 AM
I like the new ads, particularly the Dog Race ad.

I've run into some bidders who are real dogs.

But that's not it: they're cute and funny. I would have liked to have seen an 80-year-old granny knocking down some burly guy in the football ad.

The thrill of victory, the agony of de feet.

fLufF
--

 
 
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