posted on March 1, 2002 12:51:43 PM new
What are or where can I find the rules about how to link the AW storefront in my eBay ads? Can you have your automatic gallery logo and some other link within the body of the ad or can we have one link, but perhaps someplace else in the ad or bigger? Or can we only use the AW gallery link and place it only where it automatically goes when activated?
posted on March 1, 2002 01:31:07 PM new
Hi Toyspast,
Our Storefronts are within eBay regulations because of the "2-click" rule. No link on eBay can link with 1-click directly to competing items. We have worked with eBay to solve this issue by making the banner on eBay link to your Storefront Home Page which contains ONLY eBay items.
Buyers will have to click on a category, complete a search or click on the SHOP tab, to find your items listed on another venue or for sale at a fixed price (when that is launched).
The sample items are 100% eBay items, only when buyers follow the link on your eBay auctions. If you go directly to the Storefront by typing in the URL, then the sample items can be from any venue (Amazon, eBay, or Yahoo!).
I would recommend checking eBay's terms of service regarding more than one link to your storefront. Either way if you were to place a link to your storefront within your auction listing, it will have to comply with the 2 click rule. I can provide you with the appropriate HTML if you need it.
posted on March 4, 2002 12:21:10 PM new
I use my storefront template for my listings and my own store logo. When you do this there is a link to the actual storefront if you place your curser over the store logo. I have found using my storefront template for my listings has improved my sales considerably.
Peg
