posted on April 8, 2001 10:00:31 PM new
How old do the magazine ads need to be to do well? How do you say in the title of them "ad advertising" or what? And are general ads good sellers or just specialized stuff? I can often find magazines about 30-40 years old, but they are things like Woman's Day, Good Housekeeping, etc. and I was wondering if they were worth it to buy?
posted on April 8, 2001 10:28:34 PM new
I've never sold such, but like anything, if I were surveying the market for such and how it sells, I'd just check out the closed auctions on ebay and see what sold, how it was advertised, etc. etc.
posted on April 9, 2001 08:08:25 AM new
jenndiggy1:
Surprisingly, a magazine does not have to be old at all to have valuable advertisements in them! For example, take the Absolut Vodka ad line. There are many magazines from the 90's that printed these ads. If you put these ads in lots of 20+, you can easily get $20-100 for them! Other popular ad-lines from modern (80's-90's) magazines include M'n'M character ads, Marlboro Cowboy ads, and Celebrity ads.
Women magazines from the 60's and 70's are likely to have some great finds in them. You'll have cigarette ads, lingerie ads (yes... these fetch HIGH prices!!), perfume ads, watch ads, airline ads.... the list goes on and on. The thing to remember, though, is not to pay too much for the magazines. Normally, I do not spend more than $.50 per magazine... unless it is 20's or older, in which case I'll spend up to $2.50 per magazine. There are MANY sources for these magazines, so if someone is trying to charge more.... pass on it! You'll be able to find the magazines cheaper someplace else.
Also, don't be afraid to buy large lots of magazines. I had a great experience at a used book store once. They were selling Punch magazines (british publication) for $.50 apiece. I brought 100 of the best of them up to the counter, and they told me that they were trying to get rid of ALL their Punch magazines. They then proceeded to tell me that if I wanted to take the rest of them, they'd give me the entire lot for the $50.00 I was already prepared to pay! I ended up with 300+ magazines for a steal of a price!
As for how to arrange your title... typically most sellers use "ad" or "ads" instead of "advertisement. This saves space in the title for more important information... such as the date of the ad, the product name, any celebrity... etc...
Insightwatcher brings up a good point to research the closed auctions. Do a search for "ads" and arrange them with highest price first. After you go through the first few pages, you'll get a good idea at what type of ads sell the best.
