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 ewora
 
posted on February 21, 2008 04:16:29 PM new
http://www.auctioninsights.info/ebays-best-match-made-simple.html

A very insightful article. The author tracked down eBay’s Best Match patent application.



 
 kozersky
 
posted on February 21, 2008 06:06:59 PM new
Now, that was quite informative. Why can't ebay give us such information? Apparently, ebay prefers smoke and mirrors.

Bill K-

Stamp Collector Forum
William J Kozersky Stamp Co.
 
 ewora
 
posted on February 21, 2008 06:30:00 PM new
There is a link to another article near the bottom of the page called Best Match Adapt or Perish.

It starts off this way...which is brilliant.

"Who Moved My Cheese?

If you’ve read Dr Spencer Johnson’s book, Who Moved My Cheese, you are familiar with the concept “adapt or perish.” The analogy, by the author of The One Minute Manager, tells the story of mice in a maze. At the beginning of the tale, all of the mice know their way through the maze to the cheese and life is great. However, at some point, the cheese is moved to a different part of the maze.

Some mice keep returning to the old cheese location and loudly lament their poor fortune. Other mice go looking for more cheese. The mice that insist on doing what worked in the past, eventually perish - all the time complaining, “Who moved my cheese!?” The mice that set out to find a new source of cheese experience a number of wrong turns and set-backs as they stumble through the maze until they eventually find success.

The moral of this story is: Change happens and eBay moved the cheese when they implemented the Best Match search algorithm. Like the mice in the book, eBay sellers must change and adapt if they want to keep ahead of the pack."

 
 ladyjewels2000
 
posted on February 22, 2008 06:40:02 AM new
That was an interest article.
It will be difficult for sellers who do a large variety of items to identify their key words.
I guess it goes back to what most have thought all along - buy the best you can in that category and identify whatever make that the best in your title.


 
 
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