Vendio Press Release - October 24, 2006
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Vendio™ Launches Free Service to Help eBay™ Merchants Thank Bidders

Helps Sellers Send Automated E-mails to Bidders to Begin the Sales Process Sooner

SAN MATEO, Calif. October 24, 2006 — Vendio™, a leading provider of services that empower merchants to reach consumers and manage online transactions, today launched Vendio Buyer Appreciation. The free service helps eBay™ sellers send automated "thank you" e-mails to bidders, which can also be used to showcase their other eBay listings or to offer incentives that encourage buyers to continue bidding. This is the first service of its kind that automates the previously time-consuming process of contacting bidders as a means of customer relationship management (CRM) and advertising.

"With the Buyer Appreciation service, eBay merchants can thank a bidder much like a brick and mortar business owner greets and thanks a customer for entering his or her store," said Rodrigo Sales, CEO of Vendio. "And like the business owner, eBay merchants can use the first point of contact to upsell other items, or to offer incentives that encourage buyers to follow through with purchases."

The Buyer Appreciation service can be used alone or in conjunction with Vendio Sales Manager, which helps sellers automate all necessary e-mail correspondence throughout the sales process, including Winning Bidder Notifications, Payment Received Notifications, Shipment Notifications, and Feedback Reminder Notifications. Whether used alone or with Vendio Sales Manager, Vendio Buyer Appreciation can help eBay merchants:

Inspire buyer trust and drive more sales through cross promotion
"Thank You" e-mails are sent automatically to bidders and showcase the seller's other items on eBay or promote buying incentives like discounts on combined shipping or free gift wrapping.

Reduce the number of unpaid bidders
Sellers can validate the bidder's contact information by watching for "bounced" e-mails.

Grow their "opt-in" mailing lists
Each bidder can easily "opt-in" to the seller's mailing list so they can contact buyers later with special offers.

Vendio's Buyer Appreciation is in complete accordance with eBay policy, as bidders' e-mail addresses are not recorded or stored unless they explicitly opt-in to the mailing list. The service can be used in conjunction with any other sales management service or eBay listing method and is offered at no charge. More information is available at www.vendio.com.

About Vendio

Founded in 1999, Vendio Services, Inc. (www.vendio.com) helps small to medium-sized merchants (SMM's) succeed by offering them an integrated solution to manage their sales seamlessly and cost-effectively across multiple online sales channels including their online store, Amazon.com, eBay, Google, Shopzilla, and more. Each year over 80,000 merchants use Vendio's award winning multi-channel platform and applications to sell nearly $2 billion in merchandise. The company also operates Dealio (www.dealio.com), a shopping and coupons site for consumers. Vendio is headquartered in San Mateo, California with a development office in Romania.
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